DUBAI DESIGN 
WEEK 2026

Architects and designers shape the spaces we move through every day - but what happens when an experience designer gently barges in? Inside The Beacon, Pixel Artworks hosts a candid talk and workshop exploring where technology earns its place, where it distracts and how storytelling can transform a space when it’s part of the conversation early enough. Alex Apthorpe opens with a talk on weaving brand narrative into architecture and environments. Marta Marinho then leads a live, collaborative workshop, building a creative technology brief in real time. Expect energy, honesty and a few surprises along the way.